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The Make An Impact Podcast

Nov 2, 2020

We are less than a month away from Giving Tuesday - is your organization ready? No matter the size of your non-profit or annual budget, this day is HUGE! This is basically non-profit Christmas/New Years/whatever calls for sparklers and confetti. Do you have a top notch strategy in place?

Studies* show that in 2019 only 26% of people gave on Giving Tuesday. However, charitable giving has gone up 62% in response to the pandemic. So, what does that mean for fundraisers as we head into this time of year, which is traditionally earmarked as ‘the giving season’? 

Rockstar Fundraising Coach, Mallory Erickson and I, sit down to discuss what this trend means for your organization as we hone in on Giving Tuesday, the best mindset to have as a fundraiser, how to find corporate businesses that do charitable matching, and more on today’s episode! If you are in the non-profit world in any capacity, this is an episode you *do not* want to miss!


This episode is sponsored by: The ONA Boutique! Head to and use code IMPACT for free shipping on your order today!


*Study came from the 2020 Global Trends in Giving Report from Funraise*